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Sarah Addeo

About Sarah Addeo

Grab a Gatorade and an energy bar to snack on, and get ready to hear all about how Sarah Addeo started Milwaukee fitness center, AddeoFit!

Topics Covered
  • Sarah's backstory
  • How she got into fitness
  • How she started AddeoFit

Sarah Addeo’s fitness career began in New York City after she was selected for a scholarship with the world-renowned dance company Alvin Ailey. She taught for many years at Crunch Fitness and the NY Health Club where Sarah discovered that her love of dance and passion for fitness could be combined to create dynamic one-of-a-kind workouts. Eventually, Sarah’s dance work moved her to Los Angeles where she was approached to develop, manage and teach for an elite fitness studio in West Hollywood. While teaching and training in LA, Sarah developed several of her signature classes such as Choreo Weights and The Workout, which quickly became top-ranked classes in the city. Sarah’s innovative classes and unique teaching style attracted a devoted clientele including celebrities such as Lara Flynn Boyle, Jennifer Grey, Dyan Cannon, and Sheryl Lee to name a few.

In 1996 Sarah decided to move to Milwaukee where she opened the city’s very first fitness studio in Fox Point, WI called In Motion Fitness. The studio was the first to offer Spinning, Mat Pilates, Barre, Cardio Kickboxing and other cutting-edge fitness classes. After eight years of double-digit growth and success, Sarah made one of her hardest decisions to date… she closed her studio to focus on having a family. Over the next 13 years, Sarah would continue to build one of the most successful group fitness followings in the Midwest, and inspired, mentored, and shared her passion with thousands of devoted clients who strived for a healthier lifestyle.

Now with a new chapter of her career unfolding, Sarah and her core team have conceived and developed a visionary concept for today’s fitness industry. Sarah’s vision of multiple studios within one single large studio is coming to life and is phase one of her overall concept. By combining Sarah’s extensive industry knowledge with an innovative way to deliver classes and some of the most talented instructors available, AddeoFit is able to provide their clients with a 360-degree approach to becoming happy, healthy humans.